Our Story

The PURE Papaya Care skincare range was formulated by naturopaths to find a real alternative to skin care products filled with harsh chemicals.

Many skin care products contain Petroleum or Mineral Oil (derived from Petroleum). What many of us don’t know is that these chemical ingredients are near impossible to metabolise.

When these petroleum rich products are applied to your skin, the petrochemical get absorbed directly into your bloodstream and bypass the livers detoxification process. Once in your body, it builds up and accumulates over time.

Petroleum, chemical oils and preservatives inhibit the skin’s ability to breathe and “re-balance” and can irritate sensitive skin.

The philosophy behind PURE is simple:

Create products with high quality natural ingredients that work and are genuinely good and effective for the skin.

Our ingredients are of the highest quality (food grade) and have all been purposefully selected for their healing and moisturising benefits.

You can use PURE products to combat different skin conditions because our formulas replace high quantities of Petroleum, Mineral Oil and Castor Oil with ultra-nourishing natural ingredients such as Shea Butter, Macadamia Oil, Jojoba Oil and Almond Oil.

PURE’s brand ethos is Natural By Nature, which means a lot to us.

Why Papaya

Papaya is the hero active ingredient for most of our Papaya Products:

Papaya or Paw Paw is one of the best fruits for skin care. It contains rejuvenating enzymes that gently exfoliate and help restore, moisturise and renew skin.

It is a traditional, effective remedy for wounds, soothing bites and dry skin.

Our papaya fruit is organically grown natural in tropical parts of Queensland, and we only use non GMO (Not Genetically Modified) papaya.

We only use the whole papaya in our products: Skin, fruit and seeds so there is no waste of this wonderful nutrient rich fruit.

The papaya is then fermented to concentrate the ingredients and ensure it is rich in nutrients and gentle on your skin.

Papaya is a rich source of vitamins, minerals and healthy enzymes including Papain which act as a gently exfoliator help to clear away dry & damaged skin and stimulate skin renewal.


Our products are certified 100% natural

We do not use any harmful ingredients:

  • No Petroleum
  • No Mineral Oil
  • No Phthalates
  • No Parabens
  • No Paraffin
  • No Propylene
  • No Hydrogenated Castor Oil
  • No Nano Particles

About P’URE

100% natural ingredients.

Nutrient rich organic fermented papaya is the core of all our products. We have combined papaya with nourishing skin healthy ingredients which is what makes us unique. High quantities of 100% natural shea butter, macadamia & essential oils makes PURE effective for many skin conditions

No petroleum, No mineral oil. That’s PURE.

Pure is petrochemical free. That’s important for your skin’s health. Petroleum creates a barrier that inhibits the skin’s ability to breathe and re-balance. This can increase your toxic load. Pure replaces chemicals with a rich natural formulation made from 100% natural skin friendly ingredients.

No palm oil.
No animal testing.

Pure is sensitive on the environment too as it contains no nasties like palm oil which is associated with damaging deforestation. Pure is not tested on animals. It’s Pure by name and natural by nature.

Certified 100% Natural

NATRUE’s mission is to protect and promote natural and organic cosmetics to the benefit of consumers worldwide.

NATRUE is a European based non-profit association to help consumers’ identify and feel secure that they are purchasing Natural and Organic Cosmetics.

The NATRUE Label sets a high standard when it comes to defining the naturalness of cosmetic products.

To date, thousands of products worldwide carry the NATRUE Label and many more are in the process of certification.

When the NATRUE Label appears on a package, you can be sure that the product it contains is not only compliant with a strict standard but also that a reliable certification process has been carried out by independent certification bodies which are themselves subjected to a rigorous accreditation process with NATRUE’s partner IOAS.

NATRUE defines its Label Criteria through an independent Scientific Committee – which ingredients are or are not accepted, minimum and maximum thresholds guaranteeing maximum naturalness and minimum derived natural ingredients are set

The verification of whether the products comply with the NATRUE Criteria or not by the NATRUE Approved Certifiers – a two-phase process – a formulation and ingredients audit followed by an on-site production inspection. Re-certification takes place every two years

IOAS – inspect the certification bodies on a four-yearly cycle, making sure that the NATRUE Approved Certifiers are competent enough to perform NATRUE’s certification activities.

Our Partners